The Rise of Shoplifting in Post-Pandemic Brooklyn
In the wake of the COVID-19 pandemic, small businesses in Brooklyn have been facing a new threat – an increase in shoplifting incidents. Little Brooklyn Market, a trendy vintage market in Williamsburg, has been hit several times by thieves in recent months, leading to significant financial losses for the owners.
Creative Deterrent: The Wall of Shame
To combat the rise in shoplifting, the owners of Little Brooklyn Market took a creative approach. They created an artsy collage featuring surveillance photos of 16 suspected thieves and displayed it prominently at the entrance of the store. This unique “Wall of Shame” serves as a deterrent for repeat offenders and has proven to be effective in reducing shoplifting incidents at the market.
The Impact of Post-Pandemic Shoplifting
The post-pandemic period has seen a significant increase in shoplifting cases in New York City, with a 64% rise reported from June 2019 to June 2023. This surge in shoplifting has resulted in substantial financial losses for businesses, including the Little Brooklyn Market, where retail losses from shoplifting are estimated to be in the five figures since the start of the pandemic.
As the market continues to grapple with the challenges posed by shoplifters, the owners are determined to protect their business and ensure its survival in these tough times.